May 16, 2014

Mobile Apps - Unbundling or fully featured?

Interesting piece - in the end it is about mobile app strategy. While Facebook and others move to "unbundling the big app" and creating multiple single-purpose-apps, Yahoo! moves in the direct opposite direction, buying companies and integrating their services in the big bad Yahoo! monster app. According to Wired, this is why Yahoo! kills everything they buy.

http://www.wired.com/2014/05/yahoo-blink/