May 16, 2014

Pinterest and TV

Twitter and Facebook are targeting TV advertisers. Currently, to accompany their TV ad invest with real time digital budgets to catch those who are engaged with the show they are watching. Tomorrow most probably to skip or cut the TV ads and put more/everything in the second screen. Why shouldn't Pinterest try the same? No reason, they are.

http://readwrite.com/2014/05/13/pinterest-tv-show#awesm=~oEpc27SpBl2Act