Jun 18, 2014

TV: From One Screen to Five

Facebook is targeting live TV audiences. We know that. But they also back it up with some data. Vague enough not to reveal anything, but interesting nonetheless: They don't publish the full research, but at least some highlights of the study. Not surprisingly, Facebook is the social network of choice while watching TV.

https://www.facebook.com/business/news/From-One-screen-to-Five-The-New-Way-We-Watch-TV

http://allfacebook.com/study-millward-brown-tv-mutlitasking_b132556