Aug 15, 2014

Facebook announces cross-device ad reporting

When it comes to omni-channel (thinking and acting mainly device-agnostic, in comparison to multi-channel, that sees certain scenarios for each device and usage situation) Facebook is so far ahead of the rest... it might even educate advertisers and companies to thnk in that direction. For example with their ad products that will simply reach users where they are. On whichever device.