Sep 20, 2014

How (often) we use apps

Some interesting statistics in this research by Localytics about how often we open apps (in a month) from certain categories and how long the session duration is. Music has the highest increase in sessions length as more and more people use music streaming apps, and social networking is still increasing in number of sessions and session durations. And I think the time spent in apps vs. mobile browser - my last number was 84% apps vs 16% browser - will continue to grow for apps.