Nice feature on TechCrunch about Disney becoming a mobile company. Especially the part about the atomization of content is relevant not only for every publisher, but for anyone who makes digital business of any kind. The author says: "I've become a bit absessed with this idea of pieces of content that are atomic units unto themselves. The concept of an 'article' or a 'website' being the base unit of measurement for content strikes me as largely over."
Couldn't agree more.