Nov 17, 2014

Social Media vs. Content Marketing

Many people say that social media marketing (as in spending dollars) will become performance marketing dictated by software, and all other social media activities will have to become an important, but still only a part of a greater content marketing strategy. I tend to agree,
Interesting piece on that on ClickZ:

http://www.clickz.com/clickz/column/2381346/the-real-marketers-shift-from-social-media-to-content-marketing