Dec 2, 2014

Are apps killing the web?

The evidence is there, if you look at time spent and all these stats. But the app system as a whole is dysfunctional, a "destination web", nothing but a bookmark list on our devices, and with poor app discovery mechanisms, only rudimentary attempts to deep link from app to app, no real "in-app-search" available and so on. Therefore, apps will definately not be the ultimate answer. My personal web-Guru John Batelle is working on putting this into words, and i am keen to see what he comes up with:

http://battellemedia.com/archives/2014/11/web-killing-apps.php

Best approach in my eyes so far:

http://blog.intercom.io/the-end-of-apps-as-we-know-them/