Dec 23, 2015

State of Content Marketing 2016

Content Marketing has reached its tipping point in 2015 and will become mainstream next year. I even think we will see a few acquisitions where manufacturing or retail companies will actually purchase media companies. This article provides a good overview without focussing on native or social too much, but rather on the big developments: https://contently.com/strategist/2015/12/17/state-of-content-marketing-2016/?