Mar 10, 2016

SEO experiments and new developments in Google's algorithm

Super-interesting SEO experiments reveal stuff that most people don't know (at least I didn't) about search. For example that CTR, reminds me of Facebook-style engagement metrics, seems to have very high impact on ranking, and the quality of the clicks (session duration etc.), too. Also, outbound links help your ranking (I once learnt the opposite) and many more findings.