Jun 14, 2016

Apple introduces App store search ads

... and many people think that apps are obsolete anyway, as stores are fundamentally broken and apps have in no way managed to become accessible (through search and/or interplay among each other) in a way a digital economy would benefit from. An interesting take on all this here on Techcrunch:

http://techcrunch.com/2016/06/12/apples-app-store-at-the-end-of-the-app-era/

A good description of the product on Search Engine Watch:

https://searchenginewatch.com/2016/06/13/apple-to-introduce-search-ads-to-its-app-store/