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May 11, 2018

The new NYT article page

I keep telling my publisher clients that the two destinations they should worry about are the article page and the video player page, instead of redesigning apps, homepages, editorial structures and navigations. The NYT seems to be working a lot on their article pages and even if you don't want to follow their ideas, the approach and the mentality behind are something to be aspiring to:

https://digiday.com/media/new-york-times-brings-unified-ad-editorial-approach-new-article-page/