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Nov 1, 2018

Stories are the new news feed

A few years ago, we talked about the three transforming megatrends "mobile, social, video". Now, if you want to visualize these, you just need one picture - a (Snapchat, Instagram, Whatsapp, Messenger, TikTok, Facebook-)Story. Full screen vertical video in snippets rules everywhere. The question is how well a business can be built around this format - that's the key message from the Facebook Q3/2018 results: